NATURANA | History

Since the Industrial Revolution, the Wuerttemburg region has been traditionally associated with textiles. The region, in particular the city of Heubach, is considered by many as the cradle of corset makers. Our founder, Karl Doelker, also originated from the city of Heubach.
He later relocated to the edge of the Swabian mountains near Gomaringen, where he worked for a time with Kinder & Co (Bellavita) which today no longer exists.

On July 10, 1917, he opened his own business, the Carl Doelker Corset Factory, which was later renamed NATURANA; a change begins in the town of Gomaringen.
The people of the town, especially the women, gradually begin to find employment at this new factory and no longer have to endure the brutal 11 kilometre commute to Reutlingen by foot in order to work.